Saturday, December 15, 2012

Delivery of MarkStra Solutions

Our solutions are delivered in a variety of ways, convenient for our clients whatever their needs or ROI constraints or wherever their geographical location.

  • Outsourced Chief Business Development or Chief Marketing Officer
  • In-person consultations
  • Teleconsulting
  • Tailored consultation and professional services
  • Industry reports
  • Articles
  • Training and Keynote speeches

Outsourced Chief Marketing or Chief Business Development Officer

Many businesses or not-for-profit organizations in small Caribbean states cannot afford or do not have the need for a full-time C-level Chief Business Development or Marketing Officer. Yet, they need a C-level expert to help them develop and guide implementation of marketing. Tamira La Cruz can be your part-time Chief Business Development or Marketing Officer.
Includes weekly calls to monitor progress on business development targets and activities. Typically Tamira La Cruz would work with you before in a tailored consultation engagement to research, analyze or establish growth opportunities, locally, regionally or globally.  

In-person consultations
Whether for yourself or your management team, MarkStra Caribbean can facilitate in-person consultations on general business, business development, market research, corporate strategy, marketing, innovation, growth or competitiveness.

CEO’s of organizations in small states sometimes do not have a trusted and experienced person to share and discuss business development, growth, strategy or marketing ideas with or to get fresh ideas from. Tamira La Cruz, CEO of MarkStra Caribbean can be that person for you. Please use the contact form to let MarkStra know the topics you would like to discuss.

Tailored consultation and professional services

Themes typically include market research and strategy development in the areas of revenue, profit, sales, market share, market opportunity, market potential, sales forecasts, core values, brand positioning, competitors, innovation, new product, product testing, product portfolio, business planning, online (affiliate) marketing.

Industry reports
MarkStra Caribbean is the publisher of the bi-annual ‘Reaching Curacao’ market research report on demographics, lifestyle, spending, media and lifestyles, bought by over 30 local and global companies and used in their advertising and marketing planning.
MarkStra Caribbean can also produce reports for your industry or professional group to help it to more effectively serve the local or international market.

MarkStra Caribbean’s Blog Caribbean Research and Strategy covers the basics of market research, strategy, marketing, competitiveness, growth and business development, as well as articles and presentations on economic growth.

Training and Keynote speeches

Speaking to marketers on Return on Marketing Investment

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